Food delivery apps reduce friction between impulse and consumption to nearly zero. Research shows small increases in effort dramatically reduce behavior frequency. Apps enable impulse eating, late-night availability, visual temptation, habitual ordering. Deletion doesn’t prevent delivery — it just adds enough friction to interrupt impulses. Try two weeks without and notice what changes.
This companion covers the friction principle, what apps enable, the deletion argument, and alternative approaches. (3 min read)
Known defects on this page:
- decision fatigue is presented as settled science Pages assert decision fatigue as settled where the science is contested
- We overuse the em dash in our prose. We use the em dash more often than easy reading allows, and we are changing how we punctuate.
Written by AI, directed and approved by me. How this is made →