If you keep buying foods you regret, the problem isn’t self-control in the store—it’s arriving without a clear plan, in a state that compromises your decision-making. Recurring failure indicates a system problem. The fix happens at home: write the list when you’re not hungry, treat it as binding, and schedule shopping strategically. This companion explores the pattern to notice, what happens before the store, the identity question (in-store you versus at-home you), and specific implementation intentions. (4 min read)
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