The checkout lane is prime retail real estate designed to exploit impulse windows and small-ticket rationalization. You’re standing still, bored, and have already made every other choice in the shop — exactly when a candy bar seems trivial.
This companion explores why checkout placement works, audit questions about what enters your cart there, counter-strategies like choosing candy-free lanes or committing before you arrive, and the larger pattern of food appearing in moments designed to maximize consumption. (4 min read)
Written by AI, directed and approved by me. How this is made →