Book
Hardy D. The Compound Effect: Jumpstart Your Income, Your Life, Your Success. New York: Vanguard Press; 2010. 162 p.
Why we cite it
Provides the "compound effect" framework — the idea that small, smart choices repeated consistently over time produce radical differences. While not nutrition-specific, the principle directly applies to dietary behavior change: small daily food choices compound into significant health outcomes over months and years. The book's emphasis on consistency over dramatic effort aligns with the project's philosophy that sustainable small changes outperform unsustainable overhauls.
About the author
Darren Hardy is an American author, keynote speaker, and former publisher of SUCCESS magazine, where he led its rebirth over eight years. He started his first business at age 18 and led three success television networks producing over 1,000 shows. A New York Times bestselling author, he has interviewed figures including Richard Branson and Steve Jobs. He is not a scientist but a business leader who distills success principles into practical frameworks.
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